News

News

Below are the links to Comcast Spotlight’s latest press releases, news coverage and media resources.

Press Releases Syndicate content

STRATA Survey: Don’t Kill the TV Yet: Digital Advertising Continues to Make Gains; TV Remains Dominant Advertising Medium
Thursday, May 20, 2010 - 11:25

-- But television market share is losing ground quickly --

CHICAGO, IL – May 20, 2010 – TV is tops for advertisers, for now.  That’s the conclusion of a new STRATA quarterly survey of advertising firms, which shows that while more dollars are moving to digital advertising, corporations continue to spend the majority of their ad budgets on television.  STRATA is the leading provider of media buying/selling software and conducted the quarterly survey.

Next One Interactive, Inc. and Comcast Spotlight to Offer Residential Real Estate Listings through Video On Demand
Wednesday, April 14, 2010 - 12:11

Fort Lauderdale, FL,  and Philadelphia, PA —  April 14, 2010 —   Next One Interactive (OTCBB NXOI) and Comcast Spotlight, the advertising sales division of Comcast Cable, announced today that they will introduce “Homes TV On Demand,” a new video-on-demand (VOD) “channel.”  Homes TV On Demand will allow prospective home buyers in more than 70 U.S.

Comcast Spotlight Announces Expanded Roles for Two Senior Executives
Monday, March 15, 2010 - 12:03

Comcast Spotlight, the advertising sales division of Comcast Cable, has announced that two senior executives are taking on expanded roles with the company.

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New York Post: A Political Fix
Monday, June 28, 2010 - 10:17

By Holly Sanders Ware

After a slow start, the cable guys are gaining traction with political advertisers who typically go straight to their broadcast TV brethren.

While candidates and political consultants still lavish the lion's share of their budgets on local stations, they are finding it harder to ignore cable's growing clout and targeting capabilities.

Light Reading Cable: Comcast Claims Interactive Ad Success
Friday, June 25, 2010 - 12:35

By Steve Donohue

ATLANTA -- Cable Next-Gen Video Strategies -- TV ads that let viewers set reminders to watch or record upcoming shows are already paying off, according to one Comcast Corp. (Nasdaq: CMCSA, CMCSK) executive.

Comcast Spotlght's Hank Oster Named to CableFax Sales Hall of Fame
Tuesday, June 15, 2010 - 08:48

Hank Oster, Senior Vice President and General Manager of Comcast Spotlight, was named to the CableFAX Sales Hall of Fame at an awards ceremony held June 15, 2010, in New York.

 

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Media Resources

Find press contacts, images as well as information about Comcast Spotlight products and services.

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