Video On Demand
Video on Demand provides advertisers with the opportunity to showcase their branded video content across Comcast's VOD, Online, and Mobile platforms. Comcast Media 360 drives viewership to this branded content by leveraging Telescoping TV spots, as well as i-Guide, Online and Mobile banner ads.
Dynamic Ad Insertion (DAI)
Reach engaged VOD viewers in an uncluttered environment by enabling real-time ad insertion into VOD programming.
Dynamic banner ads that appear in Comcast's interactive program guide reach viewers at the very moment they are deciding what to watch on TV.