Comcast Spotlight App

Comcast Spotlight App

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Comcast Spotlight App
Comcast Spotlight App
Comcast Spotlight's mobile app is designed to teach users about the wide variety of advertising solutions we have to offer, going beyond traditional cable advertising. Download our app from your iPad or iPhone from the App Store or access it via any device or your computer with our Mobile App.
Check out each of the sections to learn how our solutions can help you reach more customers and target them in a more efficient and engaging way:
Interactive Television (iTV) Emulator
In this section of the app, learn how our interactive television (iTV) products work and watch how commercials can come to life through these exciting technologies. By interacting directly with the app, users can see how other clients have used these advertising solutions to engage with consumers.
Network Targeting Tool
Learn which TV and online networks are best suited to help you reach your target demographic. By selecting one of the 18 most requested demographic groups, you can learn which networks these consumers are watching and then save a list of networks for future reference to help build a media plan.
Multi-Screen
Because both brand and message recall increase significantly when consumers are exposed to both TV and online advertising, and viewers are increasingly viewing content in both places, the app educates users on how multi-screen advertising can be used to deliver an advertiser's message to potential customers in a more engaging and impactful way. Advertisers can learn how they can extend the impact of their television campaigns by showcasing their existing TV creative online.
I+
I+ provides targetability like never before, enabling advertisers to locally target valuable consumer homes that get their television service from Comcast, DIRECTV, Dish, Verizon FiOS, AT&T U-verse® TV, among other cable affiliates. Check out this section to learn more about I+ and how it can help your commercials reach more of the right households.
Videos
Check out the Video Library, complete with our full Take Five archive of brief educational videos for great takeaways and learn more about trends impacting our industry.
Social Media
If you aren't already following us on Twitter, part of our LinkedIn group or reading our blog, you can check out all of our content in one place.

Be on the lookout for future versions of our app with even more interactive tools to help you reach and engage even more with consumers.