Atlanta

More than just cable advertising

Market Info

Market Info

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Market Snapshot
Atlanta

Atlanta DMA Snapshot

The Atlanta Designated Market Area (DMA) encompasses the major cities and metropolitan areas of Atlanta.

Highlights

  • No. 9 Television Market in U.S.
  • 2,326,840 TV HHs.
  • 61% Cable Penetration in DMA, 64% in Metro Atlanta
  • Comcast Spotlight Interconnect reaches 87.8% of all wired cable homes
  • Now inserting in AT&T U-Verse® TV, Dish and DirecTV homes
  • 2nd largest African-American market (31%)
  • 60+ Radio Stations (#7 Radio ADI)
  • 1 Major Newspaper, plus several smaller, local papers

Sporting Teams

  • Atlanta Braves
  • Atlanta Dream
  • Atlanta Falcons
  • Atlanta Hawks
  • Georgia Bulldogs
  • Georgia Tech Yellow Jackets