The Power of 3

On Air, Online and On Demand

Augusta Available Ad Solutions

The world of cable advertising is continuously growing - adapting to television viewers needs and technology's improvements. As a Comcast Spotlight client, you have the opportunity to take your advertising to the next level using many of our unique and innovative new ways to reach your advertising goals.

Comcast Spotlight uses the “Power of 3" - traditional on air advertising, reaching consumers online at one of the top 10-most frequented websites in the US - XFINITY.com and on demand – 24/7 access to your business or service.

 

Television Advertising

Harness the power of new cable TV programming and technologies to get specific messaging to desired audiences.

Spot Cable Advertising

Reach your brand’s core audience without paying for wasted coverage, by choosing precisely the networks and geographic areas that match your distinct needs.

Multi-screen

Multi-screen Advertising

One Message. Multiple Screens. More Engagement.

As the fragmentation experts, multi-screen advertising extends reach, builds frequency and provides advertisers with multiple exposures in Comcast homes across the county.

Online

Pinpoint accuracy. Guaranteed impressions. Engaged audiences.

XFINITY.com

The award-winning portal for millions of XFINITY Internet customers offers geographically and contextually relevant targeting opportunities.

Comcast Digital Entertainment

Reach upscale, loyal audiences in a one-stop online entertainment destination.

XFINITY.com/sweeps

Attract active online users with sweepstakes and promotional offerings, like coupons, linked to your business.

Interactive Technologies

Better ROI. One-to-one engagement. Qualified leads.

By bringing the experience of “clickability” from the Web to the TV, Comcast Spotlight makes learning more about a product or service easier than ever.

Our interactive advertising technologies allow advertisers to effectively offer viewers the opportunity to directly engage their brands.

Interactive Television (iTV)

Interactive television, currently available to approximately 16 million homes, offers the ability to “turbocharge” a 30-second commercial by offering the opportunity to receive more information or a product sample, or to watch additional video about a product or service.

Request for Information

Allows viewers to request coupons, product samples or brochures from an advertiser.

Remind • Record

Encourages viewers to set reminders or record programs and/or series (available to limited business categories only).

Telescoping

Seamlessly transitions viewers from a television commercial to a long form video on demand asset or folder.

Promotions

Promotions

Custom opportunities. High visibility. Big results.

Political Advertising

Political Advertising

Targeted message delivery. Integrated multi-screen solutions. Engage with key constituencies.

Rocket Fuel