Burlington-Plattsburgh

Comcast Spotlight in Boston and our network partners work together to provide advertisers with numerous promotional opportunities to leverage these valuable network brands and programming.

One of the advantages of advertising with Comcast Spotlight is the opportunity to develop and execute promotions to meet your business needs. Whether it's an association with a premiere network like MTV, CNN, ESPN or Discovery Channel, or tune-in sponsorships for specific popular programming such as Mad Men on AMC, The Closer on TNT, Project Runway on Lifetime, or The Conan O’Brien show on TBS, the benefit for advertisers is exceptional. Comcast Spotlight not only works with our network partners to provide these powerful promotional branding opportunities for advertisers, but can also customize promotions to meet your individual consumer-related needs. Advertisers can take advantage of the extreme loyalty viewers have for their favorite cable networks and tailor campaigns that will connect them to these viewers.

See for yourself some examples of successful promotional and sponsorship opportunities available only through Comcast Spotlight:

ESPN Monday Night Football Sponsorship - Football is something most Americans cannot live without! ESPN took on the top rated sports television signature series, Monday Night Football (MNF), in 2006 and has been growing their audience ever since! MNF is always one of the most-watched series on cable television, continually breaking all-time cable viewership records and ranks in the top 10 amongst all regularly scheduled television programs during the football season. Being a sponsor of MNF on ESPN will directly align you with the "appointment TV" powerhouse programming!

Project Runway Sponsorship - Project Runway is one of cables most watched shows! Supermodel Heidi Klum and fashion guru Tim Gunn mentor 16 up-and-coming designers who are trying to make their mark in fashion. Project Runway, the Emmy-nominated hit reality series, is a huge success to Lifetime Network's lineup of female friendly programming. By being a sponsor of Project Runway, your business is sure to align with the program's hip, fashion focused brand loyal viewers!

Nickelodeon Kids' Choice Awards Sponsorship - Nickelodeon has built the Kids' Choice Awards into the biggest kid event in the universe! At Nickelodeon's Kids' Choice Awards, the spotlight is on the kids and on the stars they've chosen as their favorites. And trust us… all the big starts are guaranteed to show up for this star-studded event! Advertisers can tap into this great event, and the brand loyal families and children that watch it, by becoming a sponsor of the Kids' Choice Awards Sponsorship.

Stop Breast Cancer for Life Sponsorship - Advertisers can join Comcast Spotlight and Lifetime in the fight against Breast Cancer by becoming a part of our Stop Breast Cancer for Life campaign. To support Breast Cancer Awareness month, Lifetime will tackle breast cancer education by including breast cancer storylines into original programming, content on mylifetime.com and Lifetime On Demand. Popular on-air talent and celebrities will also lend star power to integrated PSAs with valuable breast health tips. Advertisers can associate with this cause by sponsoring these valuable Lifetime PSAs and serve as official distribution locations for promotional materials such as breast cancer awareness campaigns, magnets with breast health tips and Lifetime’s signature Stop Breast Cancer for Life pink ribbons.

CNN Heroes Sponsorship - CNN celebrates the Thanksgiving holiday by giving out the “CNN Hero of the Year” award along with honoring the top ten CNN Heroes in a star-studded gala celebration in Hollywood. CNN Heroes: An All Star Tribute is hosted by Anderson Cooper and was launched in 2007 to celebrate everyday people making a world of a difference. Advertisers can associate with the “thanksgiving” of the season by sponsoring CNN Heroes.