Market Info
Charlottesville DMA Snapshot*
DMA Rank: 183 *
TV HH: 75,920
Cable HH: 39,800
TV HH: 75,920
Cable HH: 39,800
Interconnect Households: 36,520
Interconnect Penetration of Cable Households: 91.8%
Demographic Profile:
Population - By Percent
% Female Population: 52.1
% Male Population: 47.9
Median Age
Total Population Median Age: 36
Age Total - By Percent
% Age 14 to 17: 5.3
% Age 15 to 19: 7.0
% Age 20 to 24: 7.8
% Age 25 to 29: 8.6
% Age 30 to 34: 6.7
% Age 35 to 39: 6.5
% Age 40 to 44: 6.8
% Age 45 to 49: 6.6
% Age 50 to 54: 6.5
% Age 55 to 59: 5.9
% Age 60 to 64: 4.9
% Age 65+: 14.8
Educational Attainment - By Percent
% Graduate or Professional Degree: 18.0
% Bachelor's Degree: 20.0
% College, No Diploma: 15.8
% Associate Degree: 4.3
% High School Graduate: 27.7
% 9th to 12th Grade, No Diploma: 9.3
% Less than 9th Grade: 5.3
Household Income
Median Household Income: $53,932
Race and Ethnicity - By Percent
% Asian Population: 3.4
% African American Population: 14.9
% Hispanic Population: 3.3
% White Population: 79.8
% Other Race Population: 0.4
Housing Units - By Percent
% Owner Occupied Units: 56.3
% Renter Occupied Units: 31.0
% Vacant Housing Units: 12.8
Occupation and Employment - By Percent
% Civilian Employed: 93.4
% Civilian Unemployed: 6.5
% Not in Labor Force: 37.2
