On Air
Harness the power of new cable TV programming and technologies to get specific messaging to desired audiences.
Spot Cable Advertising
Engage a brand’s core audience without paying for wasted coverage, by choosing only the networks and geographic areas that match a brand’s needs.
Geographic Targeting featuring Adtag™ & Adcopy™
Utilize this advanced targeting technology to simultaneously broadcast different commercials to different market segments, all with one buy.
Online
Connect online with millions of potential customers more efficiently and with pinpoint accuracy.
Ad Networks
Leverage a network of leading websites to gain maximum exposure to a specific target audience.
Vehix Local Ad Network
Gain maximum exposure to local, actively engaged car buyers.
Comcast Digital Entertainment
Reach upscale, loyal audiences in a one-stop online entertainment destination.
XFINITY.com/sweeps
Attract active online users with sweepstakes and promotional offerings from local businesses.
On Demand
Reach a qualified and actively engaged audience in an uncluttered environment 24-hours a day.
Searchlight Showcase
A dedicated on-demand video channel housing multiple advertiser videos - a premier opportunity to engage viewers with enhanced brand messaging.
Searchlight Feature
Customized video assets in a category-specific folder that create a persistent presence with consumers by providing relevant product and service information around the clock.
Searchlight On Demand Publishing
An advertising tool that lets advertisers convert static marketing pieces into on-demand video content so consumers can learn about products at their leisure.
Interactive Technologies
Attract viewers and generate highly qualified leads with cutting-edge advertising engagement features designed to increase ROI.
Interactive Television (iTV)
Interactive television, available to approximately 16 million homes to date offer many unique ways to enable brands to go beyond the confines of a 30-second commercial.
Request for Information
Allows viewers to request coupons, product samples or brochures from the advertiser.
Promotions
Promotions
Enhance an advertising campaign with promotions, sweepstakes, sponsorships and more to further extend the brand messaging.
Political Advertising
Political Advertising
Generate increased exposure for candidates and issues through enhanced, detailed messaging.
Take Five
Take Five for Your Future
The media and advertising worlds are changing at breakneck speed. That’s why Comcast Spotlight created “Take Five for Your Future”—a series of brief videos designed to quickly bring you up to speed on new trends and technologies that are reshaping our industry and our careers.
Check out our archive of past Take Five videos by clicking the button below.
