Comcast Spotlight gives advertisers the opportunity to reach consumers within the Knoxville DMA with the Knoxville Interconnect. Cable systems participating in the Interconnect include: Charter Communications, Comcast and Spirit Broadband.

Race and Ethnicity

Total Population

1,236,979

White Population

90.9%

Black Population

4.5%

Asian or Pacific Islander

1.1%

Hispanic Population

3.9%

Median Age

Local Population Median Age

40

Age Total

Age 25-34

12.3%

Age 35-44

13.3%

Age 45-54

14.4%

Age 55-64

12.9%

Household Income

$35,000 - $49,999

15.3%

$50,000 - $74,999

18.9%

$75,000 - $99,999

10.9%

$100,000 - $149,999

8.7%

$150,000 +

4.8%

Home Ownership

Owner Occupied Units

61.8%

Renter Occupied Units

24.3%

Educational Attainment

Bachelor's Degree

14.1%

Graduate Degree

8.0%