The Monterey Designated Market Area (DMA) encompasses the central coast, from Santa Cruz down to Monterey, and reaches east to Salinas. With one of the highest disposable incomes in the country, Monterey Bay is the destination for advertisers!

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2 Zones in Monterey

About the Market

Source: Nielsen Scarborough Monterey/Salinas, CA DMA, Release 1, 2015, Adults 18+.

Market Services