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Market Content Block
Only Comcast Spotlight offers the ability to geographically and demographically target your message on air and online. Cable television advertising opportunities are available on powerful networks that reach a wide range of consumers. Reach consumers online where they get their information through banner advertising on XFINITY.com, Charter.net, FoxNews.com and FoxBusiness.com. Interactive television allows consumers to request more information on your product or service with just a click of the remote.
Comcast Spotlight gives you the flexibility of sending your company's message to different communities throughout the Nashville market, making cable advertising an effective solution for local, regional and national businesses alike.
Nashville is the capital of Tennessee and a vital transportation, business and tourism center for North America. It's central location in the middle of the U.S. population base translates into cost savings and shorter delivery times. The area's economy is diverse and mirrors the national economy, benefiting from low unemployment, consistent job growth, substantial outside investment and expansion and a well trained and growing labor force.
This area tends to outperform the state and nation throughout all stages of the economic cycle. The Nashville economy is clearly not reliant on any one area of business activity. The city is a leader in publishing and printing, finance and insurance, health care management, music and entertainment, automobile and related industry manufacturing, higher education and tourism.
Nashville DMA Snapshot
* 29th Largest DMA in the U.S. with 1,024,560 TV Households
* 56% Cable Penetration, 64% in Metro Nashville
* African-American TV HH Penetration 12.3%; Hispanic TV HH Penetration: 4.3%
* 10 Local Broadcast TV Stations
* Median HH Income $46,729
* Some College+ (Adults 25+) 49.5%
* College Grad/4-Year+ (Adults 25+) 29.7%
* Median Age: 37.0