Nashville

Reach Your Audience in Middle Tennessee

Nashville Available Ad Solutions

It’s a big world out there.

The cable universe is getting bigger, more connected, and becoming a more effective marketing tool every day. If you don’t live and breathe the world of cable like we do, it can be quite daunting to understand how it works – and works for you, our advertisers.

We’re here to clarify all of that. We want to educate you about your target audience. Help you understand the growing list of branding opportunities available through Comcast Spotlight. And make cable easy to buy, whether you’re looking to reach a local, regional or national audience.

One of the greatest things about being a client of Comcast Spotlight is not only the access to a quality audience, but the access to a multitude of marketing resources -- all at no additional cost. We’re here to help you with everything from understanding the basics, glossary to helping you harness the power of an Interconnect. We’re also here to deliver sophisticated marketing data, or let you log in and view your own ad schedule.

And don’t forget: the ultimate “resource center” for advertisers is your Comcast Spotlight Account Representative. Please don’t hesitate to give us a call and put the full resources of Comcast Spotlight to work for you and your brand.

For more information about interactive products Click Here to email Kathy Himmelberg.

On Air

Harness the power of new cable TV programming and technologies to get specific messaging to desired audiences.

Spot Cable Advertising

Engage a brand’s core audience without paying for wasted coverage, by choosing only the networks and geographic areas that match a brand’s needs.

Geographic Targeting featuring Adtag™ & Adcopy™

Utilize this advanced targeting technology to simultaneously broadcast different commercials to different market segments, all with one buy.

Online

Connect online with millions of potential customers more efficiently and with pinpoint accuracy. 

XFINITY.com

 

Ad Networks

Leverage a network of leading websites to gain maximum exposure to a specific target audience.

XFINITY.com/sweeps

Attract active online users with sweepstakes and promotional offerings from local businesses.

On Demand

Reach a qualified and actively engaged audience in an uncluttered environment 24-hours a day.

Searchlight Feature

Customized video assets in a category-specific folder that create a persistent presence with consumers by providing relevant product and service information around the clock.

Interactive Technologies

Attract viewers and generate highly qualified leads with cutting-edge advertising engagement features designed to increase ROI.

Interactive Television (iTV)

Interactive television, available to approximately 16 million homes to date offer many unique ways to enable brands to go beyond the confines of a 30-second commercial.

Request for Information

Allows viewers to request coupons, product samples or brochures from the advertiser.

Remind • Record

Encourages viewers to set reminders or record programs and/or series (available to limited business categories only).

Telescoping

Seamlessly transitions viewers from an on air commercial to a long form video on demand.

Promotions

Promotions

Enhance an advertising campaign with promotions, sweepstakes, sponsorships and more to further extend the brand messaging.

Political Advertising

Political Advertising

Generate increased exposure for candidates and issues through enhanced, detailed messaging.

Advertising Analytics

Advertising Analytics

Collect strategic and tactical insights to help target and execute advertising plans effectively.

Rocket Fuel