Comcast Spotlight can help you "surround" your target audience, on-air, online and on-site, with an array of custom promotional opportunities. Our goal is to help you raise awareness, excitement and sales in the markets that matter to you the most. By understanding your target audience, we can tailor a portfolio of promotional opportunities that serve as an effective complement to your core media schedule.
Comcast Spotlight has the marketing resources necessary to create and execute a wide range of promotional solutions. Below are some examples of our capabilities:
Co-Branding Opportunities
Bust through the clutter and enhance your advertising impact with unique network, programming, and celebrity tie-ins.
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Retail Traffic-Builders
Drive sales locally with one-of-a-kind sweepstakes, merchandising incentives and events.
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Video On Demand
The next wave on television has arrived! Viewers now have the ability to watch what they want, when they want, and this includes fully-branded or sponsored content. Comcast Spotlight can present various targeted, high-impact ON DEMAND opportunities for your brand.
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Online Extensions
Comcast Spotlight can extend your campaign to the web via Comcast.net and our promotional web site Recroom.com. We also build and host custom web sites for many clients.
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Cause-Related Marketing
Comcast Spotlight has relationships with many local and national charities. We welcome you to help us raise awareness for these important causes, while also elevating your own profile within the community. Or, we can help raise awareness for a cause your company already supports.
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Incentive Programs
Our network television partners provide Comcast Spotlight and its advertisers with special access to many VIP television events. We are proud to offer these exclusive opportunities to our advertisers as part of your sales, employee or franchisee incentive programs.
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On-Site Events
At your location or ours, Comcast Spotlight can help make a live event a huge success. Live event support can include signage, sampling, character and celebrity appearances, a video crew coverage and much, much more.
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Grass Roots Efforts
Comcast Spotlight has deep roots in many hometowns across America. We'll help your brand become part of many of the events that bring these communities together.
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WE DO IT ALL FOR YOU!
- Concept development
- Copywriting
- Video Production
- Website development and hosting
- POP design, production and distribution
- Contest Administration
- On-site Event Support
