2012 Political Race

Reach Voters in Savannah

Savannah Political

Political Dates and Windows 

South Carolina State Primary - 4/28/12 - 6/12/12
Georgia State Primary Window - 6/2/12 - 7/17/12
General Election Window - 9/7/12 - 11/6/12

 

When candidates are preparing for an election year, it is important they realize the limited amount of time they have to create a brand that is going to drive voters to the polls. Their platform and how they market to voters is key to creating an impactful and successful campaign.

Comcast Spotlight can help candidates express opinions on pressing issues and gain exposure for their candidacy through the power of multi-screen advertising. Through popular cable networks and targeted selling zones, online capabilities and long form content options, candidates have the opportunity to educate voters within each political party through demographic and geographic targeting. Comcast Spotlight is the perfect solution for delivering targeted campaign messages to qualified voters.

Add one of Comcast Spotlight's digital products to increase visibility. XFINITY.com, the consumer portal for Comcast’s High-Speed Internet subscribers/HH, serves as the gateway through which voters can log in to their e-mail accounts, read the latest news, view streaming video, access member services, search the internet, and much more.

Comcast Spotlight’s In Banner Video allows you to create a dynamic advertising campaign by using your :30 commercial as an online banner ad. Enhanced Functionality (i.e., email to a friend, embed, inquiry form) will allows you to engage the online audience and gain superior results.
 
Comcast’s Video on Demand allows you to enhance your campaign with long form video. On Demand allows your campaign to have a presence 24 hours a day/ 7 days a week. Voters are directed to your On Demand segment via cross channel promotions, giving you the opportunity to engage potential voters through your passion and emotion.  With Video On Demand, you will reach civic-mined voters who have made a conscious choice to seek out specific political information and who are highly likely to vote.

 
To learn more about local political advertising, please contact Steve Sherman:
Email: Steve_Sherman@cable.comcast.com
Office: 912-629-6827
Mobile: 912-414-7012