Local Research
Comcast Spotlight subscribes to many research reports and research services that are an integral part of our business.
The information produced from these reports and services promote sales and management activities across the entire business.
When making your advertising decisions, utilize the Comcast Spotlight Research Department to assist you in all aspects of your media plan to tell the story you want to tell your customers.
Salt Lake's Research department is available to assist our customers with their marketing and media planning strategies as well.
Research Department Assets:
- Nielsen NSI Metered Arianna Overnights DMA and Cable Ratings Data
- Nielsen NSI Sweeps DMA and Cable Data
- Nielsen's @Plan
- Scarborough Media Research
- Griffin Media Research
- AdMall
- Kantar Media Local and National
- ComScore
- SpotKnowledge SRC
- US Census
- Consumer Expenditure Data
- MOSAIC Clustering
- R.L. Polk
Put the Salt Lake Comcast Spotlight Research Department to work for your ad solutions research needs!
