Salt Lake City - Market #31

Most Unique DMA in the United States

Mid-Valley Zone

Coverage Overview

 
Population
Female Population
50.55%
Male Population
49.45%
Median Age
Local Population Median Age
37.82
Age Total
Age 18-34
23.65%
Age 18-49
42.61%
Age 25-49
32.96%
Age 25-54
39.59%
Age 35 +
53.59%
Age 50 +
34.63%
Educational Attainment
High School Graduate
22.06%
Some College
24.44%
College Graduate
23.47%
Post Graduate
14.23%
Household Income
$250K+
2.64%
$150K to 250K
6.82%
$75K to 150K
26.4%
$50K to 75K
19.21%
$25K to 50K
25.78%
< $25K
19.17%
Race and Ethnicity
Asian Population
3.17%
Black Population
1.4%
White Population
88.13%
Hispanic Population
10.57%
Other Race Population
3.28%
Home Ownership
Owner Occupied Units
58.03%
Renter Occupied Units
35.43%
Occupation and Employment
Employed
95.24%
Unemployed
4.65%

Coverage Map