With 20+ years in media research, Jeanine has an extensive background in the advertising sales & research arena. As Senior Research Director for the West Region Jeanine is responsible for leading all research efforts for Chicago, Minneapolis, and Central Illinois.
Prior to joining Spotlight, Jeanine spent 14 years with WCCO-TV in Minneapolis/St. Paul as the Director of Programming and Research. In this position, Jeanine was responsible for program scheduling & syndication agreements as well as all sales and marketing research, including oversight in developing and implementing marketing research studies for promotion testing, market segmentation analyses, and image studies for positioning and increasing market share.
Prior to WCCO-TV, Jeanine held various research positions at ABC Television Network and Nielsen Media Research and KMSP-TV.
Contact Information:
763.205.0712 or Jeanine_Socha@cable.comcast.com












