BET

BET

BET provides contemporary entertainment that speaks to young Black adults from an authentic, unapologetic viewpoint of the Black experience. BET connects with its target audience in a way no other media outlet can, providing hit music, entertainment and news programming that is reflective of their experiences. In addition, outstanding mega-specials keep viewers regularly tuned in for the latest and greatest in black entertainment.

Program Highlights

  • BET Awards Show
  • The BET Honors
  • Sunday Best
  • Rip the Runway
  • Tiny & Toya
  • 106 & Park
  • Girlfriends
  • The Michael Vick Project
  • The Family Crews
  • The Game

www.bet.com

For more information on how to advertise on BET
contact your local Comcast Spotlight Representative:

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Viewer Profile

Age Groups
A18-34
40%
A35-54
34%
A55+
26%
Median Age
40.3
Education
Attended College
33%
Gender
Male
41%
Female
59%
Home Ownership
Own Home
50%
Rent Home
46%
Household Income
$75k+
23%
$50K - $74,999
16%
$30K - $49,999
20%
Median Household Income
38.2
Households with Children
1/+ child HH
48%

Source: The Nielsen Co., National TV Toolbox. Live+SD HH ratings, Cable, 1/1/10-12/31/10. Simmons OneView as of 6/6/11. Base: Adults 18+ Index of 100 = National Norm.