Discovery

Discovery

 

Discovery Channel is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which is distributed to 100.8 million U.S. homes, can be seen in 210 countries and territories, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world.

Program Highlights

• Deadliest Catch
• Jungle Gold
• Amish Mafia
• Fast N' Loud
• Bering Sea Gold

• Fighting Tuna
• Airplane Repo
• American Chopper
• Auction Kings
• Kind of the Grill

 

 

 

 

 

 

www.dsc.discovery.com

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Viewer Profile

Age Groups
A18-34
28%
A35-54
38%
A55+
34%
Median Age
47
Gender
Male
62%
Female
38%
Education
Attended College
43%
Household Income
$75k+
38%
$50K - $74,999
18%
$30K - $49,999
18%
Median Household Income
58
Home Ownership
Own Home
71%
Rent Home
27%
Households with Children
1/+ child HH
34%

Source: Simmons OneView Summer 2012 NCS Adult 12-month survey, 8/1/11-8/31/12.
Base: Adults 18+.