MTV
MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy®, Grammy® and Peabody® award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile.
Program Highlights
- Jersey Shore
- 16 and Pregnant
- Teen Mom
- I Used to be Fat
- Bully Beatdown
- MTV Cribs
- True Life
- R. Dyrdek's Fantasy Factory
- When I was 17
- Silent Library
For more information on how to advertise on MTV
contact your local Comcast Spotlight Representative:
Viewer Profile
Age Groups
A18-34
63%
A35-54
28%
A55+
9%
Median Age
30.5
Education
Attended College
46%
Gender
Male
42%
Female
58%
Home Ownership
Own Home
59%
Rent Home
38%
Household Income
$75k+
40%
$50K - $74,999
20%
$30K - $49,999
18%
Median Household Income
61.2
Households with Children
1/+ child HH
51%
Source: The Nielsen Co., National TV Toolbox. Live+SD HH ratings, Cable, 1/1/10-12/31/10. Simmons OneView as of 6/6/11. Base: Adults 18+ Index of 100 = National Norm.
