Press Releases

STRATA Survey: Don’t Kill the TV Yet: Digital Advertising Continues to Make Gains; TV Remains Dominant Advertising Medium

Thursday, May 20, 2010 - 11:25

-- But television market share is losing ground quickly --

CHICAGO, IL – May 20, 2010 – TV is tops for advertisers, for now. That’s the conclusion of a new STRATA quarterly survey of advertising firms, which shows that while more dollars are moving to digital advertising, corporations continue to spend the majority of their ad budgets on television. STRATA is the leading provider of media buying/selling software and conducted the quarterly survey.

Next One Interactive, Inc. and Comcast Spotlight to Offer Residential Real Estate Listings through Video On Demand

Wednesday, April 14, 2010 - 12:11

Fort Lauderdale, FL, and Philadelphia, PA — April 14, 2010 — Next One Interactive (OTCBB NXOI) and Comcast Spotlight, the advertising sales division of Comcast Cable, announced today that they will introduce “Homes TV On Demand,” a new video-on-demand (VOD) “channel.” Homes TV On Demand will allow prospective home buyers in more than 70 U.S.

Comcast Spotlight Announces Expanded Roles for Two Senior Executives

Monday, March 15, 2010 - 12:03

Comcast Spotlight, the advertising sales division of Comcast Cable, has announced that two senior executives are taking on expanded roles with the company.

Comcast Spotlight Promotes Dan Sinagoga to Vice President, Political Advertising

Wednesday, March 3, 2010 - 11:51

Comcast Spotlight, the advertising sales division of Comcast Cable, has named Dan Sinagoga Vice President, Political Advertising.

Comcast Spotlight's Video Circulars On Demand Helping Retailers Engage with More Consumers

Monday, March 1, 2010 - 11:48

More than One Million Views During Holiday Season Demonstrates Power of VOD Platform to Boost Impact of Marketing Efforts

2010 New Car Buying Guides from Vehix Help Buyers Choose the Right Vehicle

Friday, February 19, 2010 - 11:43

Multi-Category Guides Feature JDPower.com Power Circle Ratings

Strata Adds Speed and Efficiency to Digital Platform with Eyeblaster’s MediaMind

Wednesday, February 17, 2010 - 11:32

New integration simplifies Media Planning & Buying for online advertising