Comcast Ad Sales Announces New Role to Increase National Advertising Opportunities

Comcast Ad Sales, a division of Comcast Cable, announced today the appointment of industry veteran Andrew Ward to the company's management team. Andrew Ward, currently at National Cable Communications as executive vice president, sales, will leave NCC at the end of the year to join Comcast, one of NCC's three MSO owners.

At Comcast Ad Sales headquarters, Ward's charge in this newly created role is to strategically position Comcast Ad Sales products and services to targeted advertising agencies and advertisers. Ward also will coordinate internal resources to support nationally focused advertising opportunities and increase Comcast's revenue through account development. The appointment of Ward reinforces the organization's commitment to leading the industry in capturing a larger share of the spot television-advertising marketplace, especially as cable's audience continues to grow.

"Andrew's extensive experience in advertising sales and his long-standing relationships with key clients and agencies will be an asset to further our goal of securing national advertising opportunities," said Hank Oster, Comcast Ad Sales senior vice president and managing director of sales. "Our talented team, here in New York and in sales offices across the country, plus an expanding footprint of interconnects, will allow us to compete with broadcast on an unprecedented level."

Ward brings with him 16 years of experience at NCC, where under his leadership of the sales division, spot cable television advertising has emerged as one of the fastest-growing mediums.

About Comcast Ad Sales:
Headquartered in New York, Comcast Ad Sales provides local, regional, and national spot advertising solutions that capture the power of cable to target viewers most effectively and efficiently. Comcast is focused on using its size and scope to move the industry forward in new product innovations, market consolidation, standardized network offerings, integrated promotional opportunities, enhanced research, advanced technologies, and other innovative tools to help advertisers deliver the right message to the right audience. Comcast Ad Sales is a division of Comcast Corporation, a leading communications, media, and entertainment company with a national footprint, serving 71 of the nation's 210 DMAs, including 22 of the top 25 television markets. For more information, visit www.comcastspotlight.com.

Contacts:
Amy Brookler/Dana Runnells
Comcast Ad Sales
917-934-1974/1015
amy_brookler@comcast.com
dana_runnells@comcast.com