Comcast Spotlight Promotes Two Technology And Operations Executives

Comcast Spotlight, the advertising sales division of Comcast Cable, the nation's leading provider of cable, entertainment and communications products and services, today announced that it has promoted Adam LaRose to Vice President, Technology and Operations, and Rob Klippel to Vice President, Technical Operations and Advanced Advertising Trials.

Comcast Spotlight, the advertising sales division of Comcast Cable, the nation's leading provider of cable, entertainment and communications products and services, today announced that it has promoted Adam LaRose to Vice President, Technology and Operations, and Rob Klippel to Vice President, Technical Operations and Advanced Advertising Trials.

NEW YORK – July 14, 2008 – Comcast Spotlight, the advertising sales division of Comcast Cable, the nation's leading provider of cable, entertainment and communications products and services, today announced that it has promoted Adam LaRose to Vice President, Technology and Operations, and Rob Klippel to Vice President, Technical Operations and Advanced Advertising Trials.

LaRose, who previously served as Vice President, Operations, will oversee the management of Comcast Spotlight’s technology platform and vendors and will serve as the primary liaison to Comcast Cable’s National Engineering and Technical Operations team. He also will be responsible for leading Comcast Spotlight’s technology strategy for the deployment of new advertising solutions.

A 25-year cable industry veteran, LaRose joined Comcast in 1992, moving to its advertising sales division in 2000. He previously served as Vice President of Operations, with responsibility for the technical and operational integration of advanced advertising products, including addressable advertising, enhanced TV and video on demand.

Klippel, who previously served as Vice President, Operations, will work with Comcast Spotlight’s divisional operations teams to ensure the deployment of advanced advertising solutions and to identify best practices that will improve efficiency and effectiveness across the company’s footprint. He also will assume oversight of advertising solution trials and the management of product engineering initiatives. He will report to LaRose.

Klippel joined Comcast Spotlight in 2004 as Vice President, Operations. He previously held management positions with Adelphia, MediaOne, Deloitte and Andersen Consulting (now Accenture).

“Adam and Rob are talented, experienced professionals, and their leadership will help us optimize our advertising operations by deploying new technology to support our clients’ evolving needs,” said Steve Feingold, Senior Vice President, Operations and Strategic Planning for Comcast Spotlight. “They have been valued members of our organization, and will continue to ensure that Comcast Spotlight maintains its leadership position in an increasingly competitive environment.”

About Comcast Spotlight
Comcast Spotlight, the advertising sales division of Comcast Cable, helps put the power of cable to use for local, regional and national advertisers. It is focused on providing multi-platform marketing solutions to reach audiences most effectively and efficiently. Headquartered in New York with offices throughout the country, Comcast Spotlight has a presence in nearly 90 markets with approximately 30 million owned and represented subscribers. Comcast Spotlight is a trademark of Comcast Cable. For more information, visit www.comcastspotlight.com.

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Chris Ellis
Comcast Spotlight
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