Comcast Spotlight Says "Thank You" to Local Auto Dealers in New Spot

PHILADELPHIA – August 4, 2009 – Responding to the challenges facing the automotive industry, Comcast Spotlight, the advertising sales division of Comcast Cable, the nation's leading provider of cable, entertainment and communications products and services, is showing its support for auto dealers by saying “Thank you” in a new commercial message airing on Comcast Cable systems across the country

Underscoring the more than 100-year history of the U.S. auto industry, the new message, produced by Dakota Video, reminds viewers of the far-reaching impact it has on the economy, from employing more than 600,000 people to generating more retail dollars than any other industry. Comcast Spotlight is committing its airtime to the messages, which are airing across the company’s footprint.

“Auto dealers throughout the country have been—and continue to be—a vital foundation of Comcast Spotlight’s business,” said Jonathan Bernard, Director of Automotive Ad Sales. ”In times like this, it’s the right thing to do to be there for them, acknowledging not just what they mean to our business, but what they mean to all of our communities.”

In addition to Comcast Spotlight’s “Thank you” campaign, the company has produced several customizable advertisements that individual dealers and dealer associations can air to highlight their own contributions local communities and economies.

About Comcast Spotlight
Comcast Spotlight, the advertising sales division of Comcast Cable, helps put the power of cable to use for local, regional and national advertisers. It is focused on providing multi-platform marketing solutions to reach audiences most effectively and efficiently. Headquartered in New York with offices throughout the country, Comcast Spotlight has a presence in nearly 90 markets with approximately 30 million owned and represented subscribers. Comcast Spotlight is a trademark of Comcast Cable. For more information, visit www.comcastspotlight.com.

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Media Contact
Chris Ellis, Director of Communications
Comcast Spotlight
215-286-7771
chris_ellis@comcast.com