President, Advertising, Comcast Cable
Marcien Jenckes serves as President, Advertising for Comcast Cable. In this role, he is responsible for Comcast’s portfolio of advertising assets, positioning Comcast for continued success and even greater levels of growth as the advertising market adapts to new technology and business models.
Previously, Marcien oversaw Comcast Cable’s residential lines of business, which include Xfinity Video, Xfinity Internet, Xfinity Home, and Xfinity Voice, including the strategy, development, and deployment of innovative technologies and services across all categories to provide a great entertainment and communications experience for tens of millions of customers.
Prior to joining Comcast, Marcien was an entrepreneur, involved with a host of digital advertising and media syndication start-ups including Grab Networks and Voxant. He also held a variety of leadership roles at AOL Inc., where he launched AOL’s free web services, including the free AOL.com portal. Prior to AOL, Marcien worked as a consultant for McKinsey & Company in their media and telecom practice.
Marcien holds a MBA from the Darden School at the University of Virginia, and a BA in economics and political science from New York University.
Senior Vice President and Chief Operating Officer, Comcast Spotlight
Hank Oster is senior vice president and chief operating officer of Comcast Spotlight, the advertising sales division of Comcast Cable that brings brands and audiences together through the power of premium video and advanced analytics. Hank is responsible for overseeing the daily business operations of the company including sales strategy and execution, product innovation and development, and data and research.
In 2002, Hank joined Comcast Spotlight to lead the development of the organization, including its overall sales strategy and operating structure. He played an integral role in the expansion of Comcast Spotlight’s footprint to more than 37 million households in nearly 80 markets nationwide by forging affiliate relationships with cable, satellite and telecommunications service providers, including Verizon, DIRECTV and DISH Network, to create interconnections. The interconnect business practices established by Comcast Spotlight served as a model for the industry.
Throughout his tenure, Hank implemented a number of strategic business initiatives, positioning Comcast Spotlight at the forefront of the advertising industry. The company introduced groundbreaking video advertising products and services focused on delivering audiences and enhancing customer experience, including ad tag and ad copy, linear addressable, video on demand dynamic ad insertion addressable and a nationally scalable advanced TV analytics offering.
An industry leader, Hank has more than 30 years of broadcast and cable experience. Prior to Comcast Spotlight, he was executive vice president and general manager of Adlink, where he managed the company’s sales and marketing, strategic alliances and Hispanic divisions. Hank also served as vice president, sales and programming for Johnson Broadcasting and vice president and director of sales for KHJ-TV (now KCAL-TV).
Hank sits on the Board of Directors for the Video Advertising Bureau and NCC Media, which is owned by Charter Communications, Comcast Corporation and Cox Communications. He resides in the Los Angeles area with his family.
Chief Revenue Officer, Comcast Spotlight
Brendan Condon is chief revenue officer of Comcast Spotlight, the advertising sales division of Comcast Cable. In this role, Brendan is responsible for the company’s sales revenue, execution and effectiveness across all lines of business. He leads Comcast Spotlight’s salesforce and its processes, with a strategic focus on customer experience and account management to drive revenue growth and exceed its targets.
Brendan is a 30-year global media veteran specializing in multi-platform sales, with a strong blend of linear, digital video, mobile and addressable advertising experience across private and public companies, both domestically and internationally.
Before joining Comcast Spotlight, he served as president of AdMore and REVShare at Cannella Media, where he led the audience-based programmatic television advertising platform and one of the nation’s largest short-form direct-response providers. Brendan was also previously the chief executive officer of Media Properties Holdings, which was part of The Carlyle Group previous to its sale to Cannella Media. As CEO, Brendan served as a turnaround specialist, orchestrating a founder transition, senior management realignment and a successful sale process and exit, resulting in scalable profitability.
Prior to Media Properties Holdings, Brendan held senior advertising executive leadership roles with Time Warner Inc. As senior vice president, AOL in London, he led global mobile, search engine marketing, affiliate and APAC advertising initiatives and served as managing director for the launch of AOL’s Platform-A International advertising division. Brendan was also chief financial officer, Advertising.com, championing the acquisition and integration of the acquired firm. In addition, he served as senior vice president, Time Inc., where he managed full P+L responsibilities for Media Networks Inc. and originated the Custom Publishing division.
Brendan is an advisory board member of TagMan, a tag management marketing data platform. He is also former vice-chairman of the board for the Huntington’s Disease Society of America and former board member of the Electronic Retailing Association.
Brendan earned a Bachelor of Science in mathematics from St. John’s University and Master of Business Administration from Columbia University. In addition, he completed graduate studies at New York University’s Courant Institute of Mathematical Science and the Masters Division of The Juilliard School in piano performance.
He resides with his family in the New York area.
Senior Vice President, Human Resources, Comcast Cable Advertising
Sandy Gunn is senior vice president, human resources for Comcast Cable Advertising. He is responsible for the people strategy of Comcast Spotlight, the advertising sales division of Comcast Cable, and FreeWheel, a Comcast Company that provides advertising software and solutions for the entire television ecosystem. This includes developing and implementing programs and initiatives that attract, grow and retain the right talent to drive the business into the next decade.
In 2008, Sandy joined Comcast Corporation as chief people officer for Comcast Interactive Media. He also served as senior vice president, human resources for Comcast Cable, and most recently, as senior vice president, human resources for Comcast Spotlight.
With more than 35 years of experience, Sandy has an extensive background in talent acquisition, leadership development, compensation and benefits, and organizational effectiveness with a successful track record of developing high-performing teams and people at all organizational levels.
Prior to Comcast, Sandy built his human resources career by supporting businesses around the world for leading companies such as Vonage, EMI Music, Vivendi Universal and Schlumberger, Ltd.
Sandy graduated from the University of Ottawa with a Bachelor of Commerce in finance and marketing and a Bachelor of Administration. He resides with his wife in the Philadelphia area.
Chief Marketing Officer, Comcast Cable Advertising
Maria Weaver is chief marketing officer for Comcast Cable Advertising. Maria is responsible for all facets of marketing for Comcast Spotlight, the advertising sales division of Comcast Cable, and FreeWheel, a Comcast Company that provides advertising software and solutions for the entire television ecosystem. This includes brand, creative services, product marketing, sales marketing and demand generation.
In 2016, Maria joined Comcast Spotlight as senior vice president, marketing and played a key role in redefining the Comcast Spotlight brand and elevating its awareness to help differentiate the company and increase revenue. She also led the development of an award-winning advertising campaign and built a strong marketing organization to support the evolving needs of the business and the industry.
Maria has more than 30 years of experience in the advertising and marketing industry. Prior to Comcast Spotlight, Maria held a number of senior marketing roles at Interactive One, the digital division of Urban One (formerly Radio One), including senior vice president, head of national sales and marketing. In addition, Maria was principal for Triple Threat Films and senior director, brand marketing and subscriber acquisition and director, creative services and marketing for Home Box Office. Maria was also senior project leader of The Red Group for Showtime. She began her advertising career with Rainbow Advertising Sales, a division of Cablevision.
Maria received the National Association for Multi-ethnicity in Communications Award of Excellence for African American brand advertising campaign, the 2015 Council of Urban Professionals Catalyst Award and multiple honors from The Telly Awards and the Cable & Telecommunications Association for Marketing. She serves on the board of Figure Skating in Harlem and the International Radio and Television Society.
Maria holds a Bachelor of Arts in communications and media studies from Pace University and a Master of Professional Studies from Pratt Institute. She resides with her family in the New York area.
Vice President, Finance and Chief Financial Officer, Comcast Spotlight
Kathy DeAmicis is vice president, finance and chief financial officer for Comcast Spotlight, the advertising sales division of Comcast Cable. In this role, Kathy oversees all facets of finance for the company.
Kathy joined Comcast Spotlight in 2003, and throughout her tenure, she has brought her expertise to a number of finance leadership roles. Most recently, Kathy was vice president, financial planning and analysis, where she played a critical role in the business unit’s budget, forecast, long-range planning and inventory acquisition efforts.
Prior to Comcast Spotlight, Kathy served as senior manager in the assurance practice for PricewaterhouseCoopers where she serviced clients in various industries. She has nearly 25 years of experience in finance.
Kathy is a recipient of Comcast Spotlight’s President’s Club Spotlight Leadership Award and an executive sponsor for Comcast Cable’s Finance Diversity and Inclusion Committee. She is also a graduate of the Comcast Executive Leadership Forum as well as Comcast Spotlight’s Women in Leadership Program and Leadership Exposure and Development Program.
Kathy earned a Bachelor of Science in accounting from The University of Scranton. She resides with her family in the Philadelphia area.
Senior Vice President, Sales Excellence, Comcast Spotlight
Teresa Lucido is senior vice president, sales excellence for Comcast Spotlight, the advertising sales division of Comcast Cable. She is responsible for enabling an efficient and effective sales process by aligning and standardizing enterprise practices, tools, resources and talent development to grow the business. In this role, Teresa leads innovative teams across the country including Sales Portfolio Management, Sales Effectiveness, Sales Enablement and Deployment.
Prior to this role, Teresa was senior vice president, advertising sales, directing the overall sales strategy and sales execution of the company’s video product suite in 31 designated market areas including New York, Chicago, Philadelphia, Washington D.C., Boston and Detroit.
Teresa has more than 30 years of media experience spanning print, agency, radio, television and digital. She joined Comcast Spotlight in 2006 and held successive leadership positions in the company’s Michigan markets including vice president and general manager, as well as divisional senior vice president.
Before joining Comcast Spotlight, Teresa spent nearly 18 years with the Detroit Media Partnership, formerly the Detroit Newspaper Agency and The Detroit News, where she held several sales and marketing management positions, including vice president, advertising sales.
A leader in the media industry, Teresa was named by Cablefax to the 2018 Sales Hall of Fame and is a multi-year winner of their Most Powerful Women in Cable award. She was also inducted into the Michigan Business Hall of Fame in 2019 and recognized as one of the newspaper industry’s Top 20 under 40 by Press Time Magazine.
Teresa serves as an executive sponsor of Comcast Spotlight’s Inclusion Committee and participates as a college student mentor as part of Detroit’s Women in Advertising & Communication organization. Previously, she was a board member of the New York Interconnect.
In addition, Teresa received a national philanthropic award for her volunteer work with Detroit’s St. John Hospital & Medical Center. She also serves as a trustee for Sparky Anderson’s CATCH Charity for Children benefitting Children's Hospital of Michigan and Henry Ford Hospital.
Teresa earned a Bachelor of Arts in communication from Michigan State University. She is a graduate of the WICT Betsy Magness Leadership Institute, The Wharton School of the University of Pennsylvania’s Executive Leadership Program and the Detroit Regional Chamber’s Leadership Detroit Program.
Teresa resides with her family in the Detroit area.
Senior Vice President, Technology and Operations, Comcast Spotlight
Travis Parrill is senior vice president, technology and operations for Comcast Spotlight, the advertising sales division of Comcast Cable. He is responsible for the enterprise technology and operations organization including product architecture, engineering, quality control, traffic, technology and solutions, project management organization, operational intelligence and campaign management.
In this role, Travis leads the technical architecture vision across television and digital advertising products, partnering with the Comcast Spotlight Platform Engineering Group, FreeWheel and a variety of technology vendors to help marketers identify clients and reach audiences to drive brand awareness to customer attribution. He also oversees the execution of all advertising campaigns and the introduction of new and improved systems and processes to provide an exceptional customer experience, maximize growth and drive efficiencies and profitability.
In 2001, Travis joined Comcast Spotlight, and throughout his tenure, he has led technical, engineering, execution and information systems teams across Comcast Spotlight and Comcast Cable.
Early on, he was instrumental in orchestrating the consolidation of three operations centers to a centralized location in Comcast Spotlight’s former West Division. In 2015, he led the operational integration for all of Comcast Spotlight—bringing together the technology, tools, systems and processes from the previous divisional structure to a single enterprise approach that has delivered significant efficiency to the business and advertisers.
At Comcast Cable, Travis oversaw the engineering efforts for the Denver market and surrounding areas. Under his leadership, the team deployed DOCSIS 3.0 under Comcast’s high-speed data initiative, guided the transition to full digital television and supported numerous back-office transactions and rollouts of channel launches.
Previously, Travis was a systems engineer for Corporate Technologies, a leading provider of managed IT solutions. He also served as an adjunct professor at the University of Mary where he instructed computer information systems.
Travis received Multichannel News’ 40 Under 40 Award and Comcast Spotlight’s National Leadership Award. He holds a number of degrees from the University of Mary including a Bachelor of Applied Science in computer information services, a Bachelor of Applied Science in business administration and a Master of Business Administration.
Travis resides with his family in the Denver area.
Senior Vice President, Sales Strategy, Comcast Spotlight
Vice President, Automotive Strategy, Comcast Spotlight
Todd Hauser is vice president, automotive strategy for Comcast Spotlight, the advertising sales division of Comcast Cable. Todd is responsible for developing the advertising strategy for all OEMs across tiers two and three throughout Comcast Spotlight’s footprint.
Prior to joining Comcast Spotlight in 2017, Todd served as senior vice president of regional advertising director for Agency 720. While at Agency 720, he led the strategic collaboration between key Chevrolet AOR partners including agency, media, digital and Chevrolet’s promotional agencies. His team pioneered General Motors digital strategies that delivered in market auto shopper results for the Chevrolet network. Todd’s leadership and focus was instrumental in developing new business and building and staffing the Agency 720 Southeast office for the Chevrolet business managing 17 employees who actively represent 39 Chevy dealer groups in seven states.
With more than 29 years of experience in automotive advertising, Todd has also served as senior vice president and regional southeast director for BBDO where he managed Chrysler, Jeep and Dodge Dealer Advertising Association business. Agency billings rose in excess of $240 million dollars in a five year span.
In addition, Todd was vice president of regional supervisor, west for BBDO and led agency field offices in Los Angeles, San Francisco, Phoenix, Denver and Portland which serviced the Dodge Dealer clients. While there, he oversaw 15 agency team members that generated $120 million in annual agency billings.
Todd graduated from Eastern Michigan University and lives with his family in the Atlanta area.
Vice President, Customer Experience, Comcast Spotlight
Megan Latham is vice president, customer experience for Comcast Spotlight, the advertising sales division of Comcast Cable. In this role, Megan serves as a voice and advocate for current and prospective clients, representing the advertiser perspective in all aspects of decision making, including business planning and product initiatives. She also partners with leaders across the organization to spearhead new and innovative solutions to continually drive best-in-class customer experiences.
Megan is a 19-year media veteran with a proven track record of orchestrating best-in-class client service, transforming businesses and growing revenue. Prior to joining Comcast Spotlight, she served as global head of client service and revenue operations for Bloomberg. Megan oversaw the end-to-end client management business and helped transform the client experience with Bloomberg Media by strategically identifying and enhancing areas of the business for improvement. In addition, she previously led global advertising operations and digital advertising operations for Bloomberg.
Before Bloomberg, Megan held various advertising leadership roles at Time Inc., including senior director, ad strategy for People.com, where she led the evaluation and execution of advertising strategy for all new launches. In addition, she was in client services for PlanetOut, ePartners and Excite@Home.
The work of Megan and her teams has been recognized by numerous industry accolades, including AdMonsters Power List Winner (2018), Folio: 100 Winner (2017), The Drum’s Ad Ops Team of the Year (2017) and Media Industry News’ Ad Ops Team of the Year (2016 and 2017).
Megan graduated from Colgate University with a Bachelor of Arts in sociology. She resides in the New York area.
Vice President, Video Strategy, Comcast Spotlight
Michael Miller is vice president, video strategy for Comcast Spotlight, the advertising sales division of Comcast Cable. Mike leads the company’s cross-platform video strategy, which includes inventory acquisition, yield management and maximizing monetization for linear, digital and video on demand. In addition, he oversees Comcast Spotlight’s affiliate strategy and partners with key external and internal stakeholders to identify strategic opportunities.
In 2005, Mike joined Comcast Spotlight as director, operations for the Michigan region. He later served as Midwest division director of emerging technologies, Northcentral division executive director of advanced media, Northcentral division vice president of interactive media and corporate vice president of interactive media. Most recently, Mike was vice president, video sales strategy, as well as vice president, interactive, where he was instrumental in transforming the interactive business into a significant growth driver of Comcast Spotlight.
Prior to Comcast Spotlight, Mike co-owned Behco, Inc., an industrial automation distributor. As executive vice president, operations and sales, he automated operations and implemented strategies that increased sales 250 percent while doubling the employment base. In addition, Mike held leadership positions with CSC Index and Texas Instruments, Inc.
Mike serves on the Board of Directors for Fluid Air Controls, the manufacturer of Flairline and Hydronic products, and the Advisory Board of the Stratford-Cambridge Group, a Michigan-based buyout and private equity firm. He previously served on the Board of Directors of Behco, Inc. and Hydronic Corporation, a manufacturer of hydraulic components.
Mike received a Bachelor of Science in electrical engineering from the University of Michigan and a Master of Business Administration from Northwestern University. He is also a graduate of Comcast’s Executive Leadership Forum.
Mike resides with his family in the Detroit area.
Vice President, Product Strategy, Comcast Spotlight
Kelly Perone is vice president, product strategy for Comcast Spotlight, the advertising sales division of Comcast Cable. Kelly leads the product strategy team responsible for creating and defining Comcast Spotlight’s roadmap of new, technology-supported products, capabilities and enhancements.
In this role, Kelly focuses on all aspects of decision making and business planning for new products and enhancements for existing products. In addition, she and her team identify which solutions position Comcast Spotlight for today and the future providing clients the best experience, products, results and value.
Prior to joining Comcast Spotlight in 2017, Kelly served as senior vice president, product at Tremor Video, now Telaria Inc (TLRA), where she oversaw its SSP and DSP development of video advertising opportunities across devices. During her tenure, Kelly spearheaded Tremor Video’s product transformation from an ad network to a combined media and ad tech company. She was responsible for increasing and strengthening company output to transform its value proposition in the marketplace, growing revenue and EBIDTA, and successfully exiting the DSP to a global mobile marketing company.
Prior to Tremor Video, Kelly held various product leadership positions at small media and ad tech startups in New York City, and created the original digital campaign stewardship platform for Donovan Data Systems for the U.S., U.K., Canadian and German markets (now Media Ocean’s Prisma).
Kelly earned a Master of Arts in Rhetoric and Professional Communication from Iowa State University. She resides in New Jersey with her family.
Vice President, Political Sales, Comcast Spotlight
Dan Sinagoga is vice president, political sales for Comcast Spotlight, the advertising sales division of Comcast Cable. Dan is responsible for political sales, strategy, and driving revenue growth for the category. He also oversees the relationship for political with Ampersand, the cable industry’s media ad sales and technology company.
In 2003, Dan joined Comcast Spotlight and successfully held sales management positions, starting as a field marketing manager and regional sales manager before taking on his current role in political, which has been instrumental to Comcast Spotlight’s growth in share for the category.
Prior to joining Comcast Spotlight, Dan began his career in media sales at Turner Sports and the Detroit Tigers as senior director of advertising sales, where he developed sales strategy and led a team responsible for bringing in $15 million dollars of sponsorship revenue.
Dan graduated from Northwood University and resides with his family in the Detroit area.
Vice President, Data Innovation and Insights, Comcast Spotlight
Andrea Zapata is vice president, data innovation and insights for Comcast Spotlight, the advertising sales division of Comcast Cable. Andrea oversees the data and innovation team responsible for advanced analytics, measurement, insights, effectiveness and in-market research.
In this role, Andrea focuses on bringing innovative, data driven and attribution solutions to the forefront and feeding a pipeline of advancements to be scaled by product strategy and product architecture. In addition, she and her team are instrumental in delivering analytics, measurement, insights and effectiveness solutions to the markets and providing custom research insights for all lines of businesses.
Most recently, Andrea was vice president, data and insights overseeing Comcast Spotlight’s data innovation and measurement team as well as the in-market client research team.
Andrea joined Comcast Spotlight from Vevo, where she served as Vice President, Research and Analytics. At Vevo, Andrea built the research practice from the ground up and made critical changes in Vevo’s go-to-market sales narrative—overseeing the shift from views to audience—while developing data-driven media products, which contributed to Vevo doubling its revenue.
Prior to Vevo, Andrea led ad sales research at Hulu, where her team initiated demographic currency reporting capabilities that drove Hulu’s acceptance by all major agencies and holding groups as a key player in video. Andrea began her research career at ESPN.
Andrea attended The Ohio State University where she studied English Literature. She resides in the New York area with her family.